Ambar Pariddi Sahai’s creative pursuit lead her to follow her dreams, her ideas and her imagination with which she has successfully established a first generation jewelry business. Mine Of Design is her initiative. Finishing at the top of her class in her study of Accessory Design at National Institute of Fashion Technology, New Delhi, India. She has followed her passion for last seven years, Amber’s forte is to design interpretations to evolution, innovation to invention of Jewels using gold, colored stones and diamonds along with the table top accessories in Sterling Silver.
The universal values intimately connected with real people and, each piece adds to its sartorial elegance. Thus making it a Legend.
And each story is added as it passes through the hands of the new story teller – the people in the making of the jewel. The designer: Ambar who conceived it always with the close involvement and collaboration with the Mine of Design family: the artisans, instilling life into the jewels, the story of the person who buys it and the setting in which it finds itself eventually…
The Look: Through the similar language of forms and colors, the works of Ambar at Mine of Design, respond to the complexity of the tastes and sensibilities of the people of our times. Subtle, Minimalist or baroque …classic and avant –garde , jewelry in turn underlines and becomes a defining element of one’s personality , one’s taste and one’s persona.
The designs conceptualized are to discover the hidden supernatural power in the stone that can actually make one motivated to create jewelry; it had made the people to fight for it and has mesmerized women to crave for it. As a designer Ambar sees the instinctive attraction in these stones that have purely taken the credit to inspire her to create a range of lustrous impulse.