Cementing traditional sartorial ethics with radical modernism, Josh Goraya is determined to shape an alluring world of restrained class. Contemplating a dark & engaging identity; the label reflects notions of ease and linearity.
Having graduated from the National Institute of Fashion Technology with an award for creative excellence, he triggered his professional career amid Rohit Gandhi + Rahul Khanna in January 2006. After five ardent years, he began to exemplify his original creations in early 2011. Today he heads his namesake label, JOSH GORAYA.
The bedrock of Goraya's work is encouraged by discreet sexuality and masculine tailoring. It’s the contradiction between uprising youth culture and undying classics which motivates him; concerned with constant search, timelessness and longevity.
In February 2013, Josh won the fifth season of India’s biggest design competition - ‘Let’s Design’, supported by Cotton Council International (CCI) and Fashion Design Council of India (FDCI).