
Hoping to wean away GenZ from fast fashion, Co-Ek has launched khadi resort wear-think wrap skirts and summer dresses. By Asmitaa Aggarwal It is always invigorating to observe seismic changes in the way Khadi has been perceived and elevated— leaving its traditional starchiness, adopting a modern nomenclature. This year Co-Ek (Centre for Excellence for Khadi), powered by Khadi and Village Industries Commission (KVIC), crafts dresses instead of...