MORPHE BY AMIT AGGARWALnIn 2008 Amit Aggarwal started Morphe, as his eponymous label, in collaboration with the Creative Group. Morphe, the label, is about the metamorphosis of raw influences, both fantastical and mundane, into clothes that are modern, eclectic and that transcend singular fads. Blending forms, shapes, materials and details they make a woman feel beautiful regardless of where she is or the role she is playing.nThe debut runway show in India Fashion Week was applauded by Vogue as one of the best shows of the year, while Marie Claire and Elle both awarded Amit as the Debutant of the year.nThe brand saw instant recognition with stores like Bloomingdales, Galleries Lafayette and Al Ostoura taking up the line in its second season. Presently it sells in 11 countries around the world and also shows twice a year in Whos Next (Paris + Dubai), Vision (Copenhagen fashion week), 080 (Barcelona fashion week), Pure (London) and the LivingRoom (Tokyo).n nPRESS CONTACTnN: Pareina ThaparnM: +91 981155565nE: pareina.vty@gmail.comn nBUYERS CONTACT nN: Harinder Rajpal/Neha PareeknM: +91 9810192537/+91 9560387644
