Founded by entrepreneur, fashion designer and NIFT Alumni Isha Jajodia in 2014, Rose Room, is all about elegance and style and is now a go-to destination for women who want to be the cynosure of all eyes, come every celebration or occasion. Her label wants to allow women to experiment with their identity and break away from tradition. Focusing on modern-day elegance along with a powerful feminine energy, each piece is inspired by the Victorian era. At its core, the brands fashion philosophy can be best described as, contemporary designs with a touch of edginess.
In 2020, the brand opened its first flagship store in Ambawatta Complex in New Delhi and has also established a presence in Dubai and London. The garments here are truly exquisite and can be distinguished by the signature beaded weaves, lace details, and trims. Ishas understanding of the modern woman is evidenced in her designs.
Growing in popularity, Rose Room designs have been worn by Bollywoods leading ladies such as Alia Bhatt, Aishwarya Rai Bachchan, Kiara Advani, Aditi Rao Hydari, Kanika Kapoor, Riddhima Kapoor, Ananya Birla and Jacqueline Fernandez.
