eka` means one in Sanskrit , it describes a one of a kind product for women, who wear their heart on their sleeves & attitude in their clothes. Our designs are singular: theyll never overwhelm the wearer, but each piece has distinctive details, in the fluid cuts and natural fabrics. The collection transcends boundaries of shape, age and race to offer universally adaptable clothing. Each piece is designed to be timeless, with a quiet, subtle femininity. The Ekà woman, unmoved by seasonal trends, is at ease with her identity, and her clothes reflect that statement.
The collections are soulful, sustainably handcrafted from traditional Indian hand woven textiles, in a contemporary, versatile style that echoes the Ekà way of living: light and unrestrictive in form, pure and organic in substance. The inspiration is authenticity in nature, people and places.
The understated palette allows explorations of fabric textures and appeals to a subtle aesthetic. The silhouettes are simple, unrestricted shapes, gently following the lines of the body in clean layers & light as air volumes.
Eka is clothing for everyday luxury, made to live in. Designed with passion, love and a bit of optimism.
Bio:
Rina Singhs roots are in rural North India, where she was raised, within a culture of family and community craftsmanship, which continues to influence her. She has experience in researching and developing indigenous Indian textile techniques with NIFT Gandhinagar, (https://nift.ac.in ) where she worked as an Assistant professor. She gained a lot of insight on international fashion through travels and work with international design studio based in Prato Italy, with Wills Lifestyle, where she headed womens wear category.
Rina Singh launched ekà in 2011, where she works primarily, with textile craftspeople in rural Western and Eastern India, to develop natural, sustainable fabrics in modern but enduring silhouettes.
Rina was awarded Chairmans Scholarship from Wigan & Leigh College to study fashion in the UK in 1998. She received Elle India Graduates Award in 2015 and was Runners up at the Vogue India Fashion Fund 2016. She was the finalist from India for the prestigious Woolmark International Prize 2016. She was recently awarded the Vogue Power List- Minimalist Designer of the Year 2019 and was featured as the Harper Bazaars Women of the Year for 2019.
Rina is the first designer from India to collaborate with global apparel conglomerate Uniqlo, for launch of its first ever Kurta collection across their stores globally, for the seasons AW19 and SS20.
