First-ever Phygital Edition of the FDCI Presents Lotus Make-up India Fashion Week, spring-summer 2021
The Fashion Design Council of India (FDCI) has leapfrogged into the future with the first-ever phygital, Lotus Make-up India Fashion Week, spring-summer 2021, with DLF Emporio/The Chanakya as the luxury partner.
There is a gripping synergy between technology and fashion and the coming together of various engaging processes in this new world. From creating virtual showrooms to making sure business takes place and the show carries on, the Fashion Design Council of India has been at the forefront of adapting to these sub terrene changes.
Interestingly, for the first time a Lotus Make-up Beauty Show pays homage to the artistry make-up is associated with, using the face as a canvas. Undoubtedly, it is the finest form of self-expression, at a time when communication channels have been disrupted. In this challenging time, with a swish of gentle brush strokes, it has provided unlimited succor, proving to be unequivocally individualistic.
Lotus Make-Up borrows its goodness from nature and is the make-up brand of Lotus Herbals Pvt. Ltd., one of India?s leading beauty companies. Lotus Make-up is the 1st brand in India to introduce natural ingredients based safe yet trendy make-up and has been leading the make-up industry in terms of innovation and product safety. Lotus Herbals Pvt. Ltd. is a multi-brand, multi-channel, multi-geography beauty corporation. It leads in many categories of beauty retail, professional spa/salons and digital channels. With more than 700 well researched, formulated and marketed beauty products, its India?s home grown International beauty company with its products available in more than 20 countries.
DLF Emporio
DLF Emporio has been designed as a name synonymous with luxury - offering a unique shopping experience where the accent is on exclusivity, space and aesthetics. There is simply no other place where Indian fashion designers and International Luxury Brands are showcased under one elegant roof. The nuances of luxurious serenity are expressed at DLF Emporio in a way that can only be witnessed in the fashion capitals of the world, offering just the right kind of tasteful and sublime ambience for a luxurious day out.
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The Chanakya
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The award winning ?The Chanakya? is in the heart of Lutyens? Delhi, at the prestigious Diplomatic Enclave. The Chanakya provides discerning luxury-enthusiasts, options across international and homegrown brands offering fashion, lifestyle, gourmet dining and entertainment. Guests looking to dine can choose between the contemporary eatery: MKT designed by the award-winning group- Rockwell, New York, the lively Café C, the exquisite The Kimono Club and the artisanal NicoCaara.