Hyderabad Edition: Blender’s Pride Fashion Tour powered by FDCI

The festivals of fashion at Blenders Pride Fashion Tour in Hyderabad included segments such as the Collection Gallery, The Showcase, and Style Forum, each of which celebrated a whole new facet of fashion. An artistic display of 58 iconic pieces, The Collection Gallery was spread over three zones – Craft, Blend, Identity – including over 45 famed designers such as Abraham & Thakore, JJ Valaya, Shantanu & Nikhil, Gaurav Gupta, Wendell Rodricks, Amit Aggarwal, Rohit Gandhi Rahul Khanna, Anju Modi, Varun Bahl, and Rajesh Pratap Singh. The Showcase presented the work of winning designer Sushant Abrol, who presented his first collection, ‘Beyond the Clouds’, inspired by the Indian Army and dedicated to his brother who lost his life serving the country. He likes to play around with classic silhouettes with minimal technique in predominantly natural textiles – linen, blends of cotton and silk, and khadi cotton.

At the Style Forum, industry stalwarts such as Ex-President, FICCI FLO, Aparna Pinky Reddy, designers Shantanu & Nikhil, Asmita Marwa, Archana Rao, Former Editor Hi Blitz, Shalini Sharma, and Ashish Soni as the moderator, came together for an intellectual exchange of ideas in the fashion arena, focussing on the topic ‘How important is brand consistency and design language in order to remain relevant in today’s fashion industry?’