Wills Lifestyle India Fashion Week, Spring – Summer 09
About the event
The fashion week calendar brings to you the best in Indian fashion – the Wills Lifestyle India Fashion Week SS ‘09, India’s biggest fashion business event. WIFW SS ‘09 unfurls the magnificent collections of 80 designers on the runway and the exhibition area. With over 35 shows and 80 stalls, we offer five action-packed days of creativity aligned with business opportunities. This event will bring diversity to the runway and shows that are multicultural with great commercial appeal. All under one roof at the Pragati, WIFW SS ‘09 will partner with designers and marketers and showcase an exclusive industry-only event.
WIFW SS ‘09 exhibits the very best of established and emerging talent in the Indian fashion industry. The clear goal is to promote and encourage designers grow their brands locally and internationally whilst developing strong links with the wider manufacturing and retail industries. 12 seasons old, the WIFW attracts designers and talent teams from all over the country. Whilst designers have woven Indian crafts and traditional patterns to urban designs, models, choreographers and make-up artists have worked in congruence towards seriously marketing fashion and transforming the runway into a power packed marketplace.
This time a special team constituting designers have been allocated to look into the event format. The runway and the exhibition area will be converted into high fashion spots reflecting style and luxury in keeping with the theme.
WIFW will bring in public relation professionals, agents, buyers and experts from overseas to further streamline the business of fashion.
As trade and business commence at Pragati, the organizers of WIFW will give you five days of great business opportunities and absolute fashion!
HP
HP focuses on simplifying technology experiences for all of its customers ? from individual consumers to the largest businesses. With a portfolio that spans printing, personal computing, software, services and IT infrastructure, HP is among the world?s largest IT companies, with revenue totaling $113.1 billion for the four fiscal quarters ended July 31, 2008. More information about HP (NYSE: HPQ) is available at http://www.hp.com/.
n
Note to editors: More news from HP, including links to RSS feeds, is available at http://www.hp.com/hpinfo/newsroom/
Wills Lifestyle
ITC?s Wills Lifestyle has been established as a vibrant fashion brand for the premium consumer. Wills Lifestyle offers a complete lifestyle wardrobe for the premium consumer, incorporating the latest fashion trends for both men and women. A nationwide chain of exclusive specialty stores provides the Indian consumer a truly 'International Shopping Experience'. Currently there are 51 Wills Lifestyle stores in 30 cities across the country, and the brand is making rapid strides in terms of expansion ? doubling the number of stores over the next three years. For details visit www.willslifestyle.com
Yahoo! India
Yahoo! India (www.yahoo.in), launched in June 2000, has established itself as the pioneering and leading Internet portal providing value added services for Web users in India and users abroad with special interest in India. Yahoo! India seeks to provide a compelling web experience to Internet users. A full range of tools and marketing solutions from Yahoo! India help businesses connect with Internet users and make it a ?must-buy? partner of choice for advertisers, globally. Yahoo! India also offers an array of communications, commerce and content services that serve as a starting point for online needs of Internet users.
BIG 92.7 FM
India?s No. 1 FM Station and the Radio initiative from Adlabs Films Ltd., since the launch of its first Station in September 2006, has expanded at sturdy speed and is poised to create history by successfully completing its goal for a pan India presence, spanning across 45 cities, 1000 towns and 50,000 villages to reach 200 million Indians across the length and breadth of the country. The Company has taken Radio as a medium of entertainment not only to the key metros, but also to virgin markets that have never before experienced this medium of entertainment and has already completed the same in 44 of the 45 targeted cities. In the first phase of its launches, BIG 92.7 FM set up Stations in the metros of Delhi, Hyderabad, Chennai, Kolkata, Bangalore and Mumbai. The second phase of launches has taken BIG 92.7 FM to several tier II towns at the end of which the total count will be taken to 45.
THE PARK, New Delhi:
The Park Hotels is a unique collection of contemporary luxury boutique hotels in India. We are present in Bangalore, Chennai, Kolkata, Navi Mumbai, New Delhi and Visakhapatnam and are shortly going to launch our seventh property in Hyderabad which will be our largest property comprising of 280 rooms.
n
The preferred address for many corporate and leisure travelers, we are the natural choice for anyone looking for a luxurious downtown location with easy access to key commercial and leisure districts. Our award winning dining and entertainment options provide excitement. We have remained contemporary throughout the 41 years of our operation, bringing in fresh concepts and learning from the world over.
n
Our first hotel opened on November 1, 1967 with 150 rooms on the fashionable Park Street in Kolkata. The ever-evolving street lends its name and character to the company. The following year a beautiful beachside hotel The Park, Visakhapatnam became the group?s second hotel and the first deluxe hotel of Andhra Pradesh. The Park, New Delhi was launched in November 1987, in the heart of the Capital on Parliament Street with 220 rooms. The Park, Bangalore, an urban retreat, with 109 rooms opened its doors in 2000 in the Silicon City of India. We were ready with The Park, Chennai, an urban haven of 215 rooms, on Anna Salai - the heart of the business district of Tamil Nadu's vibrant capital, in May 2002 and in February 2007 we opened a 80 room hotel in Navi Mumbai.
n
All our hotels lay a very strong emphasis on contemporary design in their private and public spaces. Style and luxury enhances everything - be it paintings, furniture, accessories or dining and entertainment concepts. We have attained leadership in the market through regular product up gradation; efficient warm service style ? by thinking and being contemporary ? being truly international. As a group our primary focus remains the Customer. Along with constant product and service innovation, we also focus on relevant social issues and nurture art and culture in each region. We respect the environment in which we are and take significant steps to protect it.
n
Pioneers of the boutique hotel concept in India, the hotels are a part of the Apeejay Surrendra Group. The Park in Bangalore, Chennai, New Delhi and Kolkata are a part of the design hotels ?. Design Hotels Inc. represents and markets its international collection of design-oriented city hotels and exceptional leisure resorts. Member hotels need to distinguish itself through innovative interior design and architecture, uncomplicated service, a sense for creative details and a distinct identity.
n
The Apeejay Surrendra Group was established in 1910, with its foundation in steel. Its current activities include shipping, tea, hospitality, real estate and retail, and financial services. Visit us at: www.theparkhotels.com
NDTV Good Times
NDTV Good Times is India's first lifestyle channel from the NDTV Group. The channel targets a largely cosmopolitan, socially upbeat audience that lives in style and savours every moment of life. The channel is currently in English and brings in world-class, aspirational lifestyle programming from health, fashion and food to travel, luxury and more.
n
NDTV Good Times is a brand tie-up between NDTV and the UB Group-owned Kingfisher brand. It leverages the editorial credibility and quality of the NDTV group and the strong lifestyle appeal of the Kingfisher brand. The channel offers original content and its lively presentation draws viewers looking for an entertaining experience.
n
NDTV Good Times has been conceived and developed keeping in mind an Indian audience that is young and increasingly affluent, with money to spend on living better. The programming is presented with style, wit and intelligence by hosts who are experts in their field - well known personalities like Rajat Kapoor, Manju Malhi, Rajiv Makhni, Shatbhi Basu, Arun Thapar and Devika Anand, among others.
n
The channel has a promising line up of shows that cover every aspect of the lifestyle genre to portray the essence of an increasingly global India. These include food & drink, late night chat shows, relationships, travelling, cooking, tech and gadget shows, Indian weddings, parenting, pet care, parties, health & wellness, fashion and cars & motorbikes.
n
A glimpse of the various shows offered by NDTV Good Times:
n
?I?m too sexy for my shoes? with Ambika Anand is a weekly style guide that embarks on a journey to find the latest and the hippest brands. It's a search for the cool quotient in fashion and style. A peek into what the young and the restless are buying and wearing. Retail therapy, without the aching feet!
n
?The Big Fat Indian Wedding? zooms into the most opulent marriages in India with all their festivities, rituals and glamour. It will show the glitziest Indian weddings from around the world every week and take love and life to new heights! It's what lavish dreams are made OF...and extravagant movies made ON!
n
?Lounge? is a late night lounge chat show with the actor Rajat Kapoor where he discusses sensitive topics close to everyone?s heart and life - sex, sexuality, contraception, live-in relationships and the inevitable heartaches. It uses bytes, vox populi and short documentations to explore the subject and draw out the guests.
n
'Highway on My Plate' ? Eatery experts, Rocky and Mayur take you down the Indian ?dhaba? trail with hot, fresh, delicious experiences from the highways of the land. Invigorating road trips, garnished with a dash of humour, let viewers vicariously get a taste of the distinctly different platters and local specialties.
n
'Limited Edition' ? Actress Perizad Zorabian hosts this showcase of the lux life. From million-dollar yachts to the world?s finest chocolates, she keeps viewers posted on all that is luxurious, refined and exclusive in this consumerist world.
n
'Sweat' ? Three fitness fanatics wake you up to vigorous, yet fun, workouts.
n
'The Next Big Thing' ? Boys must have their toys, so tech guru Rajiv Makhni lets them in on the latest must-have gizmos and gadgets.
Elle
Elle is the world?s largest selling fashion magazine, with 41 editions worldwide. In every market that it has entered, Elle has successfully acquired a quality reach among discerning, affluent and innovative women. Elle has completed 11 years in the Indian market and has met the expectations of the emerging Indian woman, who is today open to western influences while keeping her Indian roots. It was launched in India in December 1996. The magazine has documented the evolution of India?s Fashion Industry over these years. It has featured and recognised the best of Indian Designers, models, photographers, make up artists and their work. ELLE shows its readers the latest fashion trends ? both Indian and international and encourages them to wear it their way.
n
Editorially, the magazine is outward looking - it detects, discovers, discusses. It offers freedom of choice, not prescriptive advice. Elle is about looking and feeling good with fashion features styled to bring together the best of Indian and international fashion.
n
?Our purpose is to open appetites? - this was the philosophy of Elle when it was first launched, and continues to be so more than 50 years later. The magazine?s motto to its reader is to be Sexy, Stylish, Spirited. Elle has a wide advertiser base in the fashion and lifestyle categories. All recognised Indian designers and International design brands are a part of the Elle growing advertiser portfolio.
Fiama Di Wills
For the new, empowered woman, we introduce the world of Fiama Di Wills. A premium range of personal care products that effectively combine the goodness of nature and the benefits of science. This combination of exotic naturals and science is the culmination of four years of extensive R&D at ITC Research Centre and at international research labs. Exotic naturals such as Juniper, Thyme, Babassu, Macadamia Nut, Watercress, Rosemary and Sage extracts combine effectively with advanced technologies such as Cuticle Restore Technology and Hydro Restorative System to offer consumers gentle and effective hair and skin care. The range from Fiama Di Wills includes Shampoos, Shower Gels, Conditioners and Soaps.
Audi
As a manufacturer of high-quality, an innovative luxury car, Audi is one of the world?s leading premium brands and is among the most admired on the world market. The basis of its success comprises pioneering concepts in the domains of advanced technology and design.
n
The high expectations of its customers are reflected in the Audi brand essence ?Vorsprung durch Technik?, expressed through the brand values sportiness, sophistication and progressiveness. The best proofs for that are the four-wheel drive technology quattro, the ASF (Audi Space Frame), the Direct Shift Gearbox DSG and the progressive TDI and FSI engine technology. Audi is represented in 110 countries and delivered 964,151 cars to customers worldwide in 2007 ? a new sales record for the brand. Since 2004 Audi has been selling its products on the Indian market. In March 2007, Audi set up its own sales company for India. By establishing Audi India as a Division of Volkswagen Group Sales India Pvt. Ltd. in Mumbai, Audi is making a clear long-term statement in the country with ambitious growths plans.
n
The Audi goal for the next years is to become the leading automobile luxury brand in the Indian market. The Audi India strategy encompasses significant investments in branding, marketing, exclusive dealerships and after sales service for the upcoming years. At present twelve Audi dealers in Mumbai, Bangalore, Delhi, Gurgaon, Pune, Hyderabad, Chandigarh, Ahmedabad, Chennai, Kochi, Kolkata and Ludhiana are selling Audi A4, Audi A6, Audi A8, Audi Q7 and the Audi TT. Audi has also started assembling the Audi A6 and the new Audi A4 for the Indian market in Aurangabad.