Shasha is a Delhi-based clothing label that speaks the language of the modern, independent urban woman, who epitomes strength, poise, elegance and warmth at the very core of her soul. Having honed her skills from NIFT, New Delhi, Shasha started her label in 2015.The brand thrives on the ageless beauty; ethnic exuberance and exquisite craftsmanship that makes each piece stand out.
Her collections exude an aura of art; while being contemporary, classy and eclectic at the same time. Astral designs and purely handcrafted pieces are some of the major highlights of her creations. The brand specializes in weaving and textile braiding while playing around with different surface textures and silhouettes. Seeking inspiration from everything around her she treats ever apparel as a piece of art and is always brimming with fresh embroidery details and designs.
Simplicity best describes sophistication is the faith that is the cornerstone of her creativity. Her creativity is best complimented by her team of workers comprising of embroidery karigars, stiching karigars, pattern master, khakha master in-house.
Their Design Studio is the place where they originate concepts and artistic ideas culminate into reality in form of clothes. The team closely study and analyse the forecasted trends and make design collections for every season while offering advanced fabrics, surface textures, silhouettes and product exploration to the customers. The design studio is a space always brimming with inspiring ideas and energy. It is these visions that when translated into garments push our creative boundaries into new horizons.
