FDCI LAUNCHES THE OFFICIAL APP FOR WILLS LIFESTYLE INDIA FASHION WEEK
Wills Lifestyle India Fashion Week app for Android Play Store and on Apple App store powered by Sent.ly
New Delhi, 10 October 2014: The 24th edition of the Wills Lifestyle India Fashion Week promises a digitally advanced and youthful experience with the launch of FDCI’s official app which debuts this season. The WIFW SS’15 from October 8-12, being a forward thinker it is making strides in the digitalization arena too.
Sensing that IT has a fundamental impact on society, the FDCI has launched the Wills Lifestyle India Fashion Week app for Android Play Store and on Apple App store powered by Sent.ly, which will have a transformational impact on the event’s popularity.
Announcing the participation of the celebrated designer, Sunil Sethi, President, Fashion Design Council of India said, “The Fashion Design Council of India is proud to launch the Wills Lifestyle India Fashion Week app and make the Spring-Summer 2015 a memorable season. We are excited to see the engagement which this app provides to all our partners including designers, models, buyers, etc. as we embark upon another exciting season. We would like to thank Sent.ly for partnering with us for this initiative and we look forward to an all new digitally enriching experience with it.”
As an advancement in the means of effective communication, the app for the FDCI Wills Lifestyle India Fashion Week aims to connect designers with myriad visitors at the event.
“We are very happy to be working with FDCI to provide technology to connect the stake holders of WIFW. We hope the technology platform will gain adoption amongst the stake holders to create a community to facilitate interaction. In the future we hope to add even more types of stake holders such photographers, stylists, karigars etc.”, said Varun Chatterji, Co-Founder, Sent.ly
Interestingly, visitors can follow designers at the event, thereafter; designers and the FDCI can broadcast information to them. The app serves as a dedicated channel of communication for the stakeholders of the event. The FDCI is hoping to harness dividends of speeding up information dissemination through its innovative ideas by using the power of IT, which has emerged as a robust market force.
To Download the app log on to http://www.fdciwifw.com/
For any further assistance please feel free to contact
Varun Chatterji
Co-Founder, Sent.ly
E: support@sent.ly
M: +91 8826202498
The Sent.ly team is available for further assistance at the WIFW venue, next to the Gelato Vinto and opposite Jug Mug Thela.
ABOUT FDCI
A non-profit organization, Fashion Design Council of India (FDCI), is the apex body of fashion design in India, represented by over 350 members. Founded on the premise of promoting, nurturing and representing the best of fashion design talent in the country; its prime objective is to propagate the business of fashion.
Website: www.fdci.org
For further details please contact:
Vani Khurana/Komal Chaudhary
9810947602/8010876699
