
15 NEW FACES SHORTLISTED IN THE ALL-INDIA MODEL AUDITIONS WILLS LIFESTYLE INDIA FASHION WEEK SPRING/SUMMER 2011
23-27 October, Pragati Maidan, New Delhi
New Delhi, October 1, 2010: The jury at Wills Lifestyle India Fashion Week today announced the names of 15 emerging female faces, who were shortlisted on the basis of all-India model auditions which took place on 23rd September, Thursday at F Bar & Lounge, The Ashok, New Delhi. These fresh faces will match shoulders with some of the industry’s leading female models and add to the vivacity of the event.
The 15 New Faces that were chosen at the all-India model auditions for Wills Lifestyle India Fashion Week are:
These scintillating ramp scorchers were chosen and tested on various physical and attitudinal attributes by an eminent jury of experienced judges that included the likes of Anjana Bhargav, Asha Kochhar, Gaurav Gupta, Harmeet Bajaj, Namrata Joshipura, Poonam Bhagat and Tania Lefebvre. The winning models were handpicked from over 120 participants.
Announcing the winners of the auditions, Sunil Sethi, President, Fashion Design Council of India said, “We have always stressed on the importance of introducing fresh faces. Wills Lifestyle India Fashion Week aims to provide talented young female models with the perfect opportunity to showcase their skill sets. Promising to be a visual delight, the Spring/Summer 2011 will see participation of models from all parts of the world to create an exotic blend of Indian, pan-Asian and Western silhouettes.”
Atul Chand, Divisional Chief Executive, ITC’s Lifestyle Retailing, said, “Wills Lifestyle India Fashion Week is a platform that showcases not only the best of the modelling industry on the runway, but also nurtures and promotes new talent. We are confident that new faces discovered during the auditions will become the muses of tomorrow.”
Fashion Design Council of India: A not for profit organization FDCI is the apex fashion council of India. Represented by over 300 designers, FDCI takes Indian fashion global by promoting the ‘business of fashion’. For details visit www.fdci.org
About Wills Lifestyle: ITC’s Wills Lifestyle has been established as a vibrant fashion brand for the premium consumer. Wills Lifestyle offers a complete lifestyle wardrobe for the premium consumer, incorporating the latest fashion trends for both men and women. A nationwide chain of 65 exclusive specialty stores in 30 cities provides the Indian consumer a truly ‘International Shopping Experience’. For details visit www.willslifestyle.com
For further information contact:
Edelman India
Shikha Arora / Shilpy Roy / Ridhima Mehra
shikha.arora@edelman.com / shilpy.roy@edelman.com / ridhima.mehra@edelman.com
+91 98112 37987 / +91 96501 11652 / +91 96502 36868