The Aditya Dugar labels philosophy lies in the appreciation of a highly evolved, minimal perspective of space, form and colour. Fuelled by a desire to create sophisticated clothing that is understated but at the same time witty and whimsical, the label is a brilliant example of how the intricacies of contemporary global, highly urbane living, can be interwoven into the fine strands of what are essentially Indian textiles.n nWith a classic approach to the designer wear market; the label has developed loyal clients over the years, through its unfailing commitment to quality. The men and womens lines are revved up to a highly evolved fashion gear, which endow a new dimension to classic clothing. n nThe label retails through its own studio in Kolkata and other multi-designer stores across the country.n nThe Spring Summer 2016 collection is titled GUILELESS FLORALS. Of all the diverse subjects one explores for inspiration, we invariably default to flowers for summer. What surprises us is our consistent effort to make them seem fresh. The designer took a bunch of blooms and placed them in stylised arrangements with raised motifs done in a delicate way. Graceful soft volume in the silhouette is created though exquisite, light silks. The colour palette oscillates between day and eveningwear. All working toward making a summer floral fantasy come true.n nBuyer Contact:nAditya DugarnM: +91 9830666111/ +91 9830578580nE: adi.dugar@gmail.comn nMedia Contact:nHarleen Aditya DugarnM: +91 9830578580/+91 9830666111nE: adi.dugar@gmail.comn
