Kavita Bhartia launched Ogaan in November 1989, marking an evolution in Indian haute couture.
nThe label showcases the riches and traditions of Indian Couture. The main markets that the label caters to are India, France, Spain and Middle East. The brand is a unique amalgamation of traditional Indian craftsmanship techniques with innovative western silhouettes to create a look that is enigmatic and distinctive.nKavita Bhartias Spring/ Summer 2014 explores symbols and patterns in varying configurations.nThe force of the symbol is strengthened by doubling or repeating, the symbol itself. The collection uses geometric patterns whose origin lies in ancient mythology. Triangles doubled to form diamonds are fertility symbols. The circle and the spiral are symbols of the continuity of life and offer protection from evil spirits. Variations of the circle are all believed to have protective powers. The square, too, was considered a magical source of protection in Asia and the Middle East.nThe cowrie, a shell pattern, used in embroidery is a powerful symbol. The mollusk shell found in the Indian Ocean resembling the female vulva is universally appreciated for its magical power.nThe materials used for Spring/ Summer 2014 are light silks, cotton silks and georgettes. The silhouettes tunics, dresses, kurtas can be pared down or dressed-up, styled with belts, gilets, ankle-length pants and leggings.n n nBuyers Contact:
nGeeta SennMobile: +91 9811011587nTel: +91 120 2423813nFax: +91 120 2423814nE-mail ID: info@kavitabhartia.comnWebsite: www.kavitabhartia.comn n nMedia Contact:
nGeeta Sen nMobile : +91 9811011587nTel: +91 120 2423813nFax: +91 120 2423814nE-mail ID : info@kavitabhartia.comnWebsite : www.kavitabhartia.comn
