Kunal Rawal

Designer Kunal Rawal’s new showcase Hide & Seek is for the MAN today, the world we live in and how beautifully democratic menswear is today. This season, as we present our first-ever digital show, we explore a creative voice that is personal – creating drama through simplicity and attention to detail.

Our latest showcase titled ‘Hide And Seek’ is an addition to the label’s occasion wear lineup. The designer strongly believes, with couture and especially the kind of look we enjoy, alot of details get missed out hence we decided to take the opportunity and enhance the deeper nuances and detailing of a couture piece through this collection. This follows a similar take to the brand’s most recognized elements while shifting focus to an intimate showcase of the craft and handworked detailing. The collection celebrates the legacy of Indian hand craft in a unique way and displays its signature style of – comfort meets luxury!

The silhouettes are dominated by body contouring styles, cuts that shape the body achieving a clean and lean look while adhering to the tone on tone sensibilities of the label. Continuing our tryst with the richest form of embroideries like french knots, we have created patterns that rise up to form a three dimensional visual illuminated with highlights that are ideal for every man’s festive needs.

This collection highlights signature pillars of our label that remain true to our brand aesthetic – Optionality especially in menswear, having a wide array of options to choose and match your personality, mood and body type. Versatility /Functionality is even more relevant today, as the designer provides keen attention to unique techniques for garment construction such as deconstruction and mock layering – where separates can be broken up and worn in multiple ways and men can create multiple looks with every garment. lastly ofcourse Luxury – each and every piece is intricately hand detailed, even if the look is tonal.

Body cheat patterns and fits are some of the signature touches that remain true to the brand since the start. This is something, the designer has enjoyed doing from his costume design days.

Staying true to our brand aesthetic, we have introduced multiple trends for the season. Neutrals are our favourite for wedding wear while we introduce military colours like olive, that will become a new favourite amongst grooms. One will Witness an entire colour palette of pastel shades that adds fun and versatility to the collection. Showcasing our love for grunge, we have used metallic highlights in full gold and oxidised silver for minimal and understated bling. There is a lot of attention given to hem play and modern patterns for the comfort of a groom. The nuances and techniques in garment construction has helped us introduce new shapes and silhouettes that adds character to the new collection. As this collection is inspired from the Global man today, it is definitely not geographically bound and will cater to an audience who connects with our aesthetic. Through this collection, we have kept in mind and catered to all the occasion wear needs of a Man, from deep rooted traditional to modern luxury!

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