Belonging to a family involved in German Exports, Rimzim Dadu was introduced to the manufacture of clothing at an early age and it was only natural that she would eventually take to fashion professionally. After graduating from Pearl Academy of Fashion, India, she set up an independent label called my village’ in October 2007. Since then she has showcased seasonal lines of womenswear at the fashion weeks in Mumbai and New Delhi.
Her inclination has always been towards surfaces and the brand’s very foundation rests on texturing, not just on using textiles; She looks at ways of using traditional materials in more inventive ways. She is drawn to details in the extreme and this fascination for micro components in surface textures can take obsessive proportions!
Rimzim Dadus work was showcased at the V&A museum exhibit called Fabric of India, later this year in London. Her work was also recently a part of an exhibition on contemporary Indian textiles called Fracture at the Devi Art Foundation. Rimzim Dadu has been covered by the likes of BBC and Vogue Italy among many others and has won 2 Elle Style Awards and a Grazia Young Designer Award.
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