The designer is into hi-fashion quality garments for women over the past 23 years. The palette boasts of western sensibility combined with in depth knowledge of embroideries. The main markets the label caters to are India, UAE, UK, USA, South Africa, Canada, Hongkong, Indonesia and Singapore.
Her SS collection is called, The Fashion march. The essence of the collection is Indian and the structure is contemporary. Techniques are indigenous and treatment is modern. The silhouettes are well constructed by traditional and western mixes to create a story.
Fashion to her is, “Opt for a more daring bold structural look and mix it with feminine layering’s for a sophisticated look.”
