Nida Mahmood: Now Showing: Sapna Cinema

Maachis, Sadak Chaap and now Sapna Cinema. You may love or hate Nida Mahmood’s kitschy, bohemian work but there is little chance you’ll be able to ignore it. Whether it’s the catchy names of her collections or the vibrant clothes she puts out season after season, Nida’s work is hard to miss. But for someone who is known for all things kitschy, does her work risk being predictable?

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