How to make a neoprene-loving generation admire and appreciate the beauty and purity of handspun is the challenge the handloom industry faces today. Making it cool seems to be the answer both metaphorically and literally! ...
No, this is not an homage to David Gilmour of Pink Floyd and his band of socio-political music, but maybe somewhere it is... as day one at AIFW went back to its roots and kind of said that handlooms are really cool inching their way into young womens hearts as ...
