Business of Fashion

Ashwathi Ramesh studying to be a CFA gets her beautiful body by playing from tennis and enjoying water sports. By Asmita Aggarwal

Femininity meets strength

Anavila Misra, a first-timer at the AIFW SS 16 reveals why the linen sari has the ideal drape, why the intelligentsia loves her, and her obsession with ajrak and khatwa By Asmita Aggarwal

Home Coming

Meher Sandhu counts Tyra Banks as her inspiration as she hopes to trek the fashion landscape with ‘confidence’ her biggest strength. By Asmita Aggarwal 

No Wall(ed) Street

Meenakshi Rathore adds a bit of Bengaluru’s sunshine on the catwalk as the finance graduate keeps the balance (sheet) intact! By Asmita Aggarwal

Painting a New Future

Greenhorn Shreya Chaudhary hopes to break into the international scene with Milan topping her dream list. By Asmita Aggarwal

Riders on the Storm

This Harley-Davidson lover, is more than just a pretty face exuding copious amount of feminine charm, as Radhika Bopaiah loves life in the fast lane. By Asmita Aggarwal

Go Set A Watchman

Intelligent, witty and five feet ten inches of smooth charm, meet South African model Phoebe, a closet artist, who hopes to work for animal welfare in the future. By Asmita Aggarwal

I DON’T DO FASHION, I AM FASHION

The grandeur and scale of AICW2015 was unprecedented and the curtains came down on some of the finest fashion the country has ever witnessed. Couture took centre stage, but it wasn’t just design that caught our attention; from the sets, the organisation, to the pre and post events, everything was streamlined and top grade. Creative professionalism was at its best with the country’s finest talent in full action-from make up artists to choreographers, top models and musicians, all brought their A-game to India couture week. 

Celebrity Show Stoppers

A bevy of Bollywood beauties took to the runway at Amazon India Couture Week. Celebrity showstoppers add a touch of glamour to the model line up and are always a treat to watch. This season, we saw some of the biggest names in the movies fly to the Capital to lend their support to their favourite designers.

Hair and Beauty trends

Clothes are just half the story, every season ushers in a fresh set of beauty trends to keep one in vogue. Hair and make up play key roles in making one stylish. Not only is it fun to play mix and match, but simple sweeps of a brush can do wonders and result in dramatic makeovers. Our MAC team of experts worked behind the scenes at AICW creating looks that were not only up to date with international trends but also forecast what will run strong through 2016. These hair and make up trends hot off the catwalk are sure to make heads turn.

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